Biowell's representative products include Liquid Ergothioneine, Day&Night Advanced Brightening Set, Plant-based Equol Nest Ampoule, 211K Citrus Polyphenol Tablets, Little Golden Star Plus Fish Oil, and Hai Yi Chen Fish Oil, among others. Meanwhile, based on continuous market insights and core strengths, Biowell has further extended into the Biowell.lab Saint Cook series, focusing on brain nutrition, and the Biowell Bai Nuo You series, dedicated to women's endogenous health, continuing its reputation and market performance with a more focused scientific positioning. In 2025, its Little Golden Star Fish Oil won the Monde Selection Grand Gold Award, Little Golden Star Plus Fish Oil received professional certification from the Australian TGA, and Liquid Ergothioneine was recognized as a market pioneer. Its products are sold through Singapore's Guardian pharmacies, leading retail platform FairPrice, online entertainment shopping platform THE WONDER SHOP, as well as e-commerce platforms such as JD.com, Tmall, and Douyin.
The brand collaborates with renowned international institutions like the National University of Singapore and French company Robertet. Its R&D base is established in the Asia-Pacific High-Tech Biomedical R&D Hub and is certified by the Singapore Health Sciences Authority (HSA).
Overview
Biowell is a Singapore national-level professional health brand, aiming to harness the power of technology to reveal future beauty.
The brand provides comprehensive health and beauty solutions, with products covering high-end nourishment, appearance management, health management, and body management series, catering to diverse health and beauty needs and offering a "safe, effective, and self-empowering" approach to health management.
It has established a scientific nutrition product industry chain, covering the R&D, production, packaging design, logistics and warehousing, online and offline sales, live-stream e-commerce, channel control, and after-sales services of Biowell scientific nutrition series health products. Adopting a scientific development model, the brand is committed to the innovative R&D and sales of Biowell scientific nutrition health products.
Brand Culture
Brand Philosophy: Tech for Your Future Beauty.
Brand Strength
International Accolades:
FORBES Asia Top 10 Brands List, 2022 Japan Genius Invention Exhibition Gold Award, 2023 E-NNOVATE Global Innovation Awards Gold Prize, 2023 ITE London International Invention Exhibition Gold Award, among multiple international awards for product ingredients.
Brand Honors: Singapore Guardian 2025 Best Brand Growth Award, Guardian 2025 Best-Selling Brand in Health & Whitening Category, 2025 National Sponsorship Award for the 35th Anniversary of China-Singapore Diplomatic Relations.
Brand Visibility
Featured and recommended multiple times by Singapore's "national newspaper" The Straits Times, authoritative Chinese-language paper Lianhe Zaobao, Singapore's largest national media Mediacorp, and premium health magazine Prime. The brand has made grand appearances for three consecutive years at the influential Asian health exposition, Let's Talk About Health Fair.
Star Products
Biowell 3D Diamond Radiance Brightening Set
Biowell Day & Night Dual Repair Advanced Brightening Set
Biowell Liquid Ergothioneine
Biowell Lifting Bottle Anti-Gravity Ergothioneine
Biowell Nest Ampoule Plant-based Equol
Biowell Fifth-Generation Ruby Sheep Placenta
Biowell Astaxanthin Complex Soft Capsules
Biowell Little Golden Star Plus Fish Oil
Biowell Hai Yi Chen Fish Oil
